ABSTRACT

A Study on Animation Industry of Korea in the Process of Cultural Industry

 

  Kim, Ho-Lim
  Major in PR & Advertising
  The Graduate School of Mass Communication
  Chung-Ang University

This study is investigated for developmental directions of Korea animation culture-industry. The results are following these.

First, a fundamental structure of a domestic animation industry iscomposed of subcontract production and creative production, but safety of industry is forced by a cheap labor of the east-west Asia.

Besides, the creative of animation is shown a limitation because of a high absurd condition. Therefore, for a developmental, alternative proposal, it is needed a concerted action with the other country so that makes the structure of a cooperative production.

Second, a social cognition of animation is lowed fundamentally with relation to the domestic animation industry. It is a negative vision and the tendency toward animation

These is involved a capability of a bad circle as influencing the investor and the employer in animation industry. So, it is needed to prepare the plan which can change a cognition that animation is alow-grade culture.

Third, the government have to conduct a activity based on a public choice. In other words, we need to the control of the administrative about a policy development as having potential ability toward animation industry.

Therefore, based on a administrative leadership, the broadcasting organization, a establishment of a supportive agency is prepared. Specially, because this role is important that a governmental supports how conducts well, it must establish relationship between the academic organization and industry, and change the tendency of a social vision about animation.

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