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I. ±¹³»¹®Çå

1. ¼­Àû

(1) ±è¿ø¼ö, ¸¶¾ÆÄÉÆà °ü¸®·Ð, °æ¹®»ç, 1982.

(2) ±èºÀ±Ô, ȯ°æ°ú Àΰ£, ÀÌÈ­ ÃâÆÇ»ç, 1986, pp.19-24.

(3) ¿À»ó¶ô, ¸¶¾ÆÄÉÆà ¿ø·Ð, ¹Ú¿µ»ç, 1978.

(5) ÀÌÈƱ¸, Çö´ë ½É¸®ÇÐ °³·Ð, Á¤¹Î»ç, 1982, pp.284-307.

(6) Á¤¾çÀº, ½É¸®ÇÐ Åë·Ð, ¹ý¹®»ç, 1984, pp.352-369.

(7) ÇÑÀÇ¿µ, ¸¶¾ÆÄÉÆà °ü¸®·Ð, ´Ù»êÃâÆÇ»ç, 1980.

(8) È«´ë½Ä, ½É¸®ÇÐ °³·Ð, ¹Ú¿µ»ç, 1984, pp.409-425.

2. ³í¹®

(1) ±è¶ó¹Ì, Á¡Æ÷Â÷º°È­ Àü·«¿¡ ´ëÇÑ ¿¬±¸, ¼­¿ï´ëÇб³ °æ¿µÇÐ ¼®»çÇÐÀ§³í¹®, 1985, pp.6-48

(2) ±èÀçÀÏ, ¼ÒºñÀÚ Çൿ¿¡ À־ ŵµ-Çൿ °ü°è¿¡ ´ëÇÑ °íÂû, ¼­¿ï´ëÇб³ °æ¿µÇÐ ¼®»çÇÐÀ§³í¹®, 1981, pp.14-32.

(3) ¹Ú¿µÁØ, Á¡Æ÷³» ºñ°èȹ±¸¸Å¿Í ±¸¸Å½ÃÁ¡°ü¸®¿¡ ´ëÇÑ ¿¬±¸, ¼­¿ï´ëÇб³ °æ¿µÇÐ ¼®»çÇÐÀ§³í¹®, 1988, pp.5-6

(4) ¾È»ï¼·, Á¡Æ÷³» È¥À⼺°ú ¼ÒºñÀÚ Çൿ°úÀÇ °ü°è¿¡ ´ëÇÑ ¿¬±¸, ¼­¿ï´ëÇб³ °æ¿µÇÐ ¼®»çÇÐÀ§³í¹®, 1988, pp.7-13.

(5) ¿°È£, Á¡Æ÷¼±Åýà Æò°¡±âÁØ°ú Áö°¢µÈ Á¡Æ÷¼Ó¼º¿¡ ¿µÇâÀ» ¹ÌÄ¡´Â ¿µÇâ¿äÀο¡ °üÇÑ ¿¬±¸, ¼­¿ï´ëÇб³ °æ¿µÇÐ ¼®»çÇÐÀ§³í¹®, 1986, pp.6-11.

(6) À̵¿¿±, ¼ÒºñÀÚ Çൿ¿¡ À־ »óȲÀû ¿µÇâ·Â¿¡ °üÇÑ ¿¬±¸, ¼­¿ï´ëÇб³ °æ¿µÇÐ ¼®»çÇÐÀ§³í¹®, 1987, pp.20-27.

(7) Á¤¹®¿µ, "½ºÅä¾î À̹ÌÁö"¿¡ °üÇÑ ¿¬±¸-´Ù¼Ó¼º ŵµ ¸ðµ¨ÀÇ Àû¿ëÀ» Áß½ÉÀ¸·Î, ¼­¿ï´ëÇб³ °æ¿µÇÐ ¼®»çÇÐÀ§³í¹®, 1980, pp.71-90.

II. ¿Ü±¹¹®Çå

1. ¼­Àû

(1) Albert Mehrabian and James A. Russel. An Approach to Environmental Psychology, Cambridge, Mass:Mit Press, 1974, pp.1-196.

(2) C. Gleen Walters, Consumer Behavior:Theory and practice, 3rd ed., Richard D. Irwin,. Inc., 1978, pp.260-276.

(3) Chave, E. J., The Measurement of Attitude, Chicago University of Chicago Press, 1928.

(4) Engel, J. F. and Blackwell, R. D., Consumer Behavior 4th ed., The Dryden Press, pp.115-126.

(5) Gerald Zaltman and Melanie Wallendorf, Consumer Behavior:Basic Findings and Management Implications, 2nd ed., John Wiley & Sons, Inc., 1983, pp.428-461.

(6) Leon G. Schiffman and Leslie Lazar Kanuk, Consumer Behavior, 2nd ed., Prentice-Hall, Inc., 1983, pp.198-218.

(7) Martin Fishbein and Icek Ajzen, Belief, Attitude, Intention and Behavior, Reading, Mass:Addison-Wesley, 1975, pp.1-18.

(8) William R. Green, The Retail Store, Van Nostrand Reinhold Company Inc., 1986, pp.1-133.

2. ³í¹®

(1) Bexton, W. H., Heron, W., and Scott, T. H., "Effects of decreased variation in the sensory environment", Canadian Journal of Psychology, Vol.8. 1954, pp.70-76.

(2) Daniel Stokols, "Environmental Psychology", Annual Review of Psychology, Vol.29, 1978, pp.253-280.

(3) Donald G. Morrison, "Purchase Intentions and Purchase Behavior", Journal of Marketing, Vol.43. (Spring, 1979) pp.65-74.

(4) Harrell, G. D. and Hutt, M. D. and Anderson, J. C., "Path analysis of buyer behavior under conditions of crowding", Journal of Marketing Research, February, 1980, pp.45-51.

(5) Howard Leventhal and Andrew J. Tomarken, "Emotion", Annual Review of Psychology, 1986, pp.565-601.

(6) Icek Ajzen and Martin Fishbein, "Attitude-Behavior relations", Psychological Bulletin, Vol.84. 1977, pp.888-918.

(7) James A. Russel and Geraldine Pratt, "A Description of the affective quality attributed to environments", Journal of Personality and social Psychology, Vol.38, 1980. pp.311-322.

(8) James A. Russel and Lawrence M. Ward, "Environmental Psychology", Annual Review of Psychology, Vol.33, 1982, pp.651-688.

(9) James R. Bettman, "Consumer Psychology", Annual Review of Psychology, Vol.37, 1986, pp.257-283.

(10) Jay D. Linguist, "Meaning of Image", Journal of Retailing, Vol.50 (Winter 1974-1975)

(11) Jean P. Gagnon and Jane T. Osterhaus, "Research Note ; Effectiveness of floor displays on the sales of retail Products", Journal of Retailing, Vol.61 (spring 1985), pp.104-116.

(12) Joseph A. Bellizzi, AYN E. Crowley and Ronald W. Hasty, "The effects of color in store design", Journal of Retailing, Vol.59 (Spring 1983), pp.21-45.

(13) Kenneth H. Craik, "Environmental psychology", Annual Review of Psychology, vol.24, 1973, pp.403-412.

(14) Kotler P., "Atmospherics as a marketing tool", Journal of Retailing, (Winter 1973-74), pp.48-64.

(15) Michael chevalier, "Increase in sales due to in-store display", Journal of Marketing Research, Vol.12, (November 1975), pp.462-431.

(16) Michael Chevalier, "Substitution patterns as a result of display in the product category", Journal of Retailing, Vol.51 (winter 1975-76), pp.65-72.

(17) Murray G. Miller and Abraham Tesser, "Effects of affective and cognitive focus on the Attitude-Behavior Relation", Journal of Personality and Social Psychology, Vol.51, 1986, pp.270-276.

(18) Paul R. Warshaw, "A New model for Predicting behavioral intentions", Journal of Marketing Research, Vol.17, (May 1980), pp.153-172.

(19) Peter Weinberg and Wolfgang Gottwald, "Impulsive Consumer buying as a result of emotions", Journal of Business Research, March 1982, pp.43-57.

(20) Robert J. Donovan and John R. Rossiter, "Store Atmosphere:An Environmental psychology approach", Journal of Retailing, Vol.58 (Spring 1982), pp.34-57.

(21) Rom J. Markin, Charles M. Lillis and Chem L. Marayana, "Social psychological significance of store space", Journal of Retailing, Vol.52 (spring 1976), pp,43-54.

(22) Ronald B. marks, "Operationalizing the concept of store Image", Journal of Retailing, Vol.52 (Fall, 1976), pp.37-46.

(23) Ronald E. Milliman "Using background music to affect the behavior of supermarket shoppers", Journal of Marketing, Vol.46 (Summer 1982), pp.86-91.

(24) Ronald F. Bush and Joseph F. Hair Jr., "Consumer patronage determinants of discount vs. conventional models", Journal of Retailing, Vol.52 (summer 1976)

(25) R. W. Belk, "An Exploratory assessment of situational effects in buyer behavior", Journal of Marketing Research, May 1974, pp.156-163.

(26) Sevgin Eroglu and Gilbert D, Harrel, "Retail Crowding:Theoretical and strategic implications", Journal of Retailing, Vol.62 (winter 1986), pp.346-363.

(27) Smith, P. C., and Gurnow. R., "Arousal Hypothesis and the effects of music on purchase behavior", Journal of Applied Psychology, Vol. 50-3, 1966, pp.255-256.

(28) Thurstone, L. L., "The Measurement of Attitudes", Journal of Abnormal and Social psychology, Vol.26, 1931. pp.249-269.

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