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ÑÑÔÔÐñ, ¸¶¾ÆÄÉÆÃ¿ø·Ð, ¼­¿ï, ¹Ú¿µ»ç, 1985.

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ÚëܹÑÎ, ±¹Á¦¸¶¾ÆÄÉÆÃ·Ð, ¼­¿ï, ¹Ú¿µ»ç, 1987.

äÌ÷»ûà, ±¹Á¦¸¶¾ÆÄÉÆÃ·Ð, ¼­¿ï, ¹Ú¿µ»ç, 1983.

ùÛëùç¶, ¼öÃ⸶¾ÆÄÉÆÃ·Ð, ¼­¿ï, ¹Ú¿µ»ç, 1983

Çѱ¹¼¶À¯»ê¾÷·ÃÇÕȸ, ¼¶À¯¿¬°¨, 1987.

Çѱ¹¼¶À¯òÄÚª¼öÃâÁ¶ÇÕ, ¼¶À¯òÄÚª, 1986, 1987 °¢¿ùÈ£.

ÁÖ°£¼¶À¯»ç ÁÖ°£¼¶À¯, 1986, °¢È£.

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´ëÇѹ«¿ªÁøÈï°ø»ç, ¼öÃâ»óǰ½Ã¸®Áî, 1986, 1987.

Àü±¹°æÁ¦ÀηÃÇÕȸ, °æÁ¦ ¿¬°¨, 1986.

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»ó°øºÎ, ¼öÃâÅë°è, 1987.

Çѱ¹»ê¾÷ÀºÇà, °æ¿µÁöµµ½Ã¸®Áî, 1987.

à÷ܹÎú, Çѱ¹ÀÇ ßæÞê¼öÃâ Áõ´ë¹æ¾È¿¡ °üÇÑ ¿¬±¸, ¼º±Õ°ü´ëÇб³ ¼®»çÇÐÀ§Ã»±¸·Ð¹®, 1976. 12, p.7.

³ó¼ö»êÅë°è¿¬º¸, 1976.

íåúºí­, ½ÇÅ© »ê¾÷ÀÇ µ¿Çâ°ú ¼öÃâÀü¸Á¿¡ °üÇÑ ¿¬±¸, °Ç±¹´ëÇпø, ¼®»çÇÐÀ§Ã»±¸·Ð¹®, 1979.

ÑÑïá, ì°éËý÷, ÀϺ»ÀÇ ·ùÅ뱸Á¶¿Í ´ëÀϼöÃ⸶¾ÆÄÉÆÃ Àü·«, ±¹Á¦°æÁ¦¿¬±¸¼Ò, 1985.

ßïð­ìé.ÑÑéÊÐñ, ¿ì¸®³ª¶ó ¿°»ö.°¡°ø¾÷ÀÇ ÇöȲ°ú ¹®Á¦Á¡, Çѱ¹»ê¾÷¿¬±¸¿ø, 1984.

Çѱ¹³óÃ̰æÁ¦¿¬±¸¿ø, ¾çÀá°æ¿µ½Çźм®, 1984.

Çѱ¹»ê¾÷¿¬±¸¿ø, ¼¶À¯»ê¾÷ÀÇ ±¸Á¶¿Í Á¤Ã¥, 1986.

Çѱ¹¼¶À¯òÄÚª¼öÃâÁ¶ÇÕ, ´ëÀÏ̵òÄÚª ¼öÃâ½ÃÀåÁ¶»çº¸°í¼­, 1986.

Çѱ¹¼¶À¯òÄÚª¼öÃâÁ¶ÇÕ, ±¸ÁÖÁö¿ª ̵Á¦Ç°¼öÃâ½ÃÀåÁ¶»çº¸°í¼­, 1984.

Çѱ¹¼¶À¯òÄÚª¼öÃâÁ¶ÇÕ, 1986³â »ç¾÷º¸°í¼­.

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Vern Terpstra, International Marketing, Third Edition, The Dryden Press, Himsdal, Illinois, 1985.

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